About Us





YAKINIKU GREAT BANGKOK

About Us

Founded in Utsunomiya, Japan, Yakiniku Great embarked on its journey with a visionary goal set by Shoji Tsugawa: to become one of the finest yakiniku establishments in the world. The commitment to excellence led to the establishment of the first restaurant, gaining recognition for its exceptional quality and immersive dining experience.

In 2015, Yakiniku Great made its mark internationally by expanding to Hong Kong. Over the years, the Hong Kong branch has earned a reputation as the most celebrated yakiniku destination in the city, showcasing the brand’s dedication to culinary mastery and customer satisfaction.

Undeterred by success, Shoji Tsugawa continued to pursue his dream, taking the yakiniku experience to new heights. In 2020, Yakiniku Great made its presence felt in Kuala Lumpur, introducing Malaysians to the artistry of Japanese barbecue.

The latest milestone in the journey is the opening of our Bangkok branch in 2023. Nestled in the vibrant Thong Lo area, this location epitomizes sophistication and culinary excellence. Boasting both a stylish counter bar and private rooms, our Bangkok branch caters to a diverse range of customers, creating a dynamic and inclusive space for all to enjoy the unparalleled Yakiniku Great experience.

With a rich history of expansion driven by passion and a relentless pursuit of perfection, Yakiniku Great Bangkok invites you to savor the culmination of Japanese culinary expertise in the heart of Thailand.





私 た ち の ビ ジ ョ ン

Our Vision

"Welcome to the greatest Yakiniku restaurant in the world!"

We say this phrase in all sincerity when welcoming our guests. We aim to be the best restaurant business – for our customers, our team members, the industry and our partners.
Striving to be the best partners we can be, together we will create a unique presence in the world. We do not just aim to be the best in Japan. Spreading Yakiniku to the world to join Sushi and Teppanyaki as fine Japanese cuisines enjoyed everywhere – a new experience for customers all over the world!
Providing our team members a wide range of opportunities to demonstrate their abilities and achieve success in life, and contributing to the development of the restaurant industry, and consequently improving Japan’s food self-sufficiency.
Our field of impact is the world!

ミ ッ シ ョ ン

Our Mission

Provide guests the "Rare-Cut Experience" of being specially valued.

What is a Rare-Cut Experience?

  1. A new experience of discovery
  2. The joy of truly exceptional dining and the feeling of satisfaction from giving yourself and your dining partner a treat
  3. Seeing the smile of joy and happiness on the person you dine with
  4. The feeling of being exceptionally valued


How we ensure our guests feel exceptionally valued

  1. Meet their desire to be part of something special. Meet their desire to feel appreciated.
  2. Make them feel special and favored.
  3. Anticipate their wishes, so as to provide a smooth and stress-free experience.

焼肉グレートのこだわり

Our Commitment

  1. Only the finest products will be used in our restaurants: mainly B.M.S.10 or 11-graded A5 black Wagyu. Our Beef Masters visit the Shibaura Meat Market every week and carefully select the best portions of top-quality beef, which are then shipped directly to the restaurants for outstanding freshness.
  2. Frozen Wagyu beef is never used at our restaurants. In order to provide the best quality and the freshest beef, only chilled products are used.
  3. Yakiniku Great specializes in serving exclusive cuts of beef. With our unique cutting method, the customers can enjoy a yakiniku experience like they never have before.
  4. Proactively referring to guest information, we meet each guest’s purpose for visiting our restaurants.
  5. Our unique training programs prepare our team-member to contribute to our “Rare-Cut Experience” mission.

Our Service Pattern

焼肉グレートのサービス





We show guests the best way to grill the different cuts of beef.
For all operations tasks, the “Number-One Operations Standards” can be referred to.
Therefore, best practices begin immediately after completing the training program.